Thursday 29 October 2015

Press Release: Lighting source manipulation for Food Photography and photography Lighting resources online in Australia

So why does the food in these pictures look so appetizing? Besides the fact that you might be hungry, the next best answer is that the photographer knew how to use light. Reproducing these mouth-watering pictures can be a difficult task if lighting isn’t used correctly. Below are a few lighting tips that will make your food look just as delicious as it tastes.
One of the best and most inexpensive methods for enhancing the appearance of your food is to use plenty of natural light. Whether it’s LEDincandescent, or Compact Fluorescent Light, residential lighting tends to be on the warmer end of the color spectrum and can cause pictures to have a bright orange or yellow  tint without the use of a flash (like the picture to the right). In most cases, residential lights aren’t bright enough just by themselves. Photographing your food next to a sun-drenched window in your kitchen (or any other room) will give your photo a more natural appearance without distorting the colors of the dish.

Using Artificial Light
For those of you who don’t have a ton of natural light to work with, or if you happen to be shooting at night, there are ways to use artificial light to achieve the same effect. First, the trick is to use a bulb that mimics natural daylight. Full spectrum compact fluorescents are great for this, because they typically have a high color temperature and Lumens 10,000Lm or above – about the same as warm white – and won’t get hot like halogen lamps. Also, be sure that they have a high lumen output, preferably well above 10000 lumens. Color Rendering Index (CRI) of the bulb is an important factor to consider as well. Keeping the CRI above 80 will help the color of your food appear as natural as possible.
Once you pick a light source, stick to it. Using two light sources with different color temperatures will cause different coloration in each part of the picture’s frame, something that’s extremely hard to fix in Photoshop. So, if you only use natural light, make sure all other lights in the room are turned off. This can be acheived by using Photography lamps available from various popular sources.  

Manipulate the Light
In order to control and use light to your advantage, you’ll need some tools of manipulation. This is where light reflectors come in. If you’re not a professional photographer or you don’t have a ton of money to spend on lighting equipment, there are a few inexpensive solutions that will work just fine. Using a piece of strategically placed white foam board will reflect light to eliminate shadows and brighten certain areas of the dish. Tin foil and white printer paper are just a few other cheap yet incredibly effective reflecting tools you could use to bounce light back over your food.

Experiment with Angles
Once you have the details of your lighting figured out, finding the perfect angle to shoot your food is the next step. The angle at which the light is hitting the subject can be extremely important in highlighting textures and colors or masking any flaws.
One of the most common techniques in food photography is back lighting. Place your light source behind your food and the reflector in front while still leaving enough room for you to get in there and take photographs. The picture to the right is a perfect example of back lighting being used to enhance the complex textures of the food. Most importantly, it’s all about experimentation and finding the technique that’s right for you.

Smartphone Tips
Don’t think we’ve forgotten about you smartphone users. As someone who likes to post a food pic to their Instagram every now and then, I know that some lighting conditions are not always conducive to like-worthy pictures. While the lighting tips above can also be applied to smartphone users, here are a few more that might help you out.
Don’t use the flash. As I mentioned before, natural light is the way to go. The flash on your smartphone is often way too harsh to produce a good picture. Plus, you don’t want to be that person who ruins the atmosphere of a dimly lit restaurant with their flash.
Find good photography apps. Even if you are in moody restaurant with soft lighting, those lighting conditions can sometimes be fixed with a few adjustments using one of the many photography apps out there for smartphones. Adding filters and adjusting brightness, contrast, shadows, and saturation can make a big difference.
Have you used any of these techniques for food photography lighting?
Press Release: Lighting source manipulation for Food Photography and photography Lighting resources online in Australia

Tuesday 27 October 2015

LED Light Bulbs Offer a warm glow similar to any Incandescent Bulbs

If you love a warm light, you’ll love these LED lighting options:
‘Those lights make everything look blue.” Ugh. I’ve heard that remark about LED lighting too many times to count. For me, as a designer (aka home-problem-solver), it’s frustrating to hear friends reminisce about how the glow from 60-watt incandescent light bulbs would make their homes look and ‘feel’ so warm.

Well, LED light bulbs can make your home look and ‘feel’ equally as warm as those 60-watt incandescent lights. True story.


LED Lighting Bulbs Don't Have To Be Blue

LED light bulbs don't have to be blue, there's lots of choices.

It’s like everything else in the world of technology, there's lots of options with LEDS: variety of color temperatures, dimmability and brightness. There also are more tech specs you’ll want to know about in order to achieve the desired color of light in your home.

The Tiffany styled art glass floor lamp has a color temperature of 3000k, which is similar to the temperature of the 60-watt bulb.

The Higher Temperature Means Cooler Light

For any type of light, the higher the temperature, the cooler the light.

LED lighting is available in a variety of color temperatures. I think that one of the best parts about LED light bulbs is that they have a wide range of color temperature possibilities. And it’s probably the easiest part of tech specs to remember.

If you want the inside of your home to look like it ‘used to look’ with incandescent light bulbs, you like the warmer light look, you’ll want to look for an LED that has a color temperature around 2700K to 3000K.


LED Pendant Lights 

1. Philips Master Led Mr16 7W 24D Warm White Dimmable: The color temperature of this Mr16 philips LED light is 2700k

2. Deluxlite Energy Saving LED GU10 7W Warm White: This LED GU10 light has a color temperature of about 3000k, which is within the expected color range of incandescent bulbs.


LED Light Bulbs

LED light bulbs can be used in many different fixtures.
If you are shopping for LED lighting, you might start wondering if the fixture has to be under the ‘LED lighting’ category in order for you to use LED light bulbs. Not true.

You can update lighting in your home with LED light bulbs. But, before you click on the link and start shopping, keep in mind the color temperature range that you desire. So if you like a warm light like an incandescent, look for 2700K to 3000K. If you want a daylight look, which can be perfect for your Instagram photos, look for 3500 to 4100K, which is in the color neutral zone.

1. LED 7 Watt A19 Non Dimmable Bulb: This little LED light bulb has a color temperature of 2700K and is comparable to a 40-watt incandescent bulb.

2. 12 Watt Dimmable LED Omni Directional Light Bulb: This dimmable LED bulb is comparable to the color temperature a 60 watt incandescent. And it lasts about 25,000 hours.

3. LED 12 Watts BR30 Light Bulb: This dimmable LED 12-watt light bulb is also comparable to a 60-watt incandescent, with a color temperature of 2700K.

Find more lighting and lamp options on light online now!



Press Release: LED Light Bulbs Offer a warm glow similar to any Incandescent Bulbs

Monday 26 October 2015

GMT Agencies relaunches Online light bulb sales platform for retail customers

The relaunch of LightOnline.com.au for customers to buy from light bulbs online easily with quality buying experience

lightonline-australian-lighting-on-logo-1437445805.jpg

Australia, October 26,2015 -- Hawthorn, VIC, Australia - GMT Agencies Pty Ltd today announced the relaunch of an e-commerce platform named LightOnline.com.au which will allow its customers to buy from light bulbs online easily with quality buying experience. The company, which prides itself on its reputation of lighting supply with its long experience for unique collection of various technology light bulbs and globes planning to extend its business reach to remote customers across Australia. 

"I ordered a lamp fitting from an older house, I had never seen this type of light before, they had one and it was delivered to my door the next day." Graham reviewed lightonline.com.au on TrustPilot showing his buying experience and range of light bulbs collection Light Online listed in its online store. While focusing more on user experience LightOnline is giving much more preference to Security and Privacy of members and transaction information by embracing highly secured server with security certificates in place for secure transactions across Light Online. 

Along with the launch of LightOnline, GMT Agencies also announce its own brand of light globes named "Deluxlite" which is getting very popular in the local market with its various ranges of light globes. It also stocks latest technology bulb ranges for its customers such as LED lightsLED DownLightsLED PanelsLED HighBaysXenon LampsBlacklightsFluorescent Tubes and Compact Fluorescent Lamps, Projection Lamps, Plant Growth Lights, Energy Saving BulbsDimmable Lights, Medical Lamps, Ultraviolet Lights, Halogen Lamps, Incandescent Bulbs, Reptile Vitamin lamps, Candle bulbs, Oven globes, Dental Lamps, Theatre Lights and more from various International brands with high quality. LightOnline and GMT Lighting specialize and focused in providing best quality light bulbs and globes to its customers.

The Light Online e-commerce platform will start in Australia and roll out to other locations worldwide over the coming months. Also light online affiliated with various marketing agencies to improve its customer satisfaction.

For more information on how you may partner and benefit from Deluxlite & LightOnline products and services through your own existing small businesses can be contacted us by visiting www.lightonline.com.au.

Monday 19 October 2015

Radium RaLEDina LED Architectural Lamp 6W Warm White S14s

Radium RaLEDina LED Architectural Lamp 6W Warm White S14s



Radium RaLEDina LED Architectural Lamp 6W Warm White S14s


- Instant on 100% light
- Long lifetime, 20 times longer than standard linear lamp
- Surround light

Colour TemperatureWarm White 2700K
DimmableYes
Energy SavingYes
BaseS14s
Volts230V
FinishOpal
Watts6W
Lumen250 Lm
Dimension300 x 30 mm
Life20,000 hrs
Beam Anglesurround light
Other CodeRadium RaLEDina RL-RAL2 35 DIM 6W/230/827/O/S14S
Lamp ApplicationShelf lighting, bathroom, mirror lighting, hospitality
https://www.lightonline.com.au/architectural-lights/radium-raledina-led-architectural-lamp-6w-warm-white-s14s

MEGAMAN Shatterproof LED Tube T8 18W Cool White Energy saving LED

MEGAMAN Shatterproof LED Tube T8 18W Cool White


MEGAMAN Shatterproof LED Tube T8 18W Cool White

Megaman LED T8 Tube is an energy saving LED tube with wide ranged 330 D illumination, much more wider than general products in the market (180D).

The product is also shatter proof, meaning that is it made for your security.
With A+ energy rating and international certification, it’s a product that speaks quality
- Energy saving LED tube
- Lamp allow instant start
- Eco fiendly lamp with 0.0 mg Mercury emission
- 1x MEGAMAN started is included
- MEGAMAN LED Tube's quality standard is certified under ISO14001, ISO14064-1, OHSAS18001, ISO9001, IECQ QC080000, SA8000
- Use in between appropriate temperature: -30degree to 40degree Celcius

Colour TemperatureCool White 4000K
Energy SavingYes
BaseTube Base G13
Volts220 - 240V
FinishFrost
Watts18W
Bulb TypeT8
Lumen1750 Lm
Dimension1212 x 27.5mm
Life40,000 hrs
Beam Angle330D
Other CodeMEGAMAN LT0518-G13-4000K
Lamp Applicationdesigned for indoor application

Tuesday 13 October 2015

GMT Lighting relaunches e-Commerce platform for retail customers

Australia, October 13,2015/PRWIRE.com.au/ -- Hawthorn, VIC, Australia - GMT Agencies Pty Ltd today announced the relaunch of an e-commerce platform named LightOnline.com.au which will allow its customers to buy from light bulbs online easily with quality buying experience. The company, which prides itself on its reputation of lighting supply with its long experience for unique collection of various technology light bulbs and globes planning to extend its business reach to remote customers across Australia. 

"I ordered a lamp fitting from an older house, I had never seen this type of light before, they had one and it was delivered to my door the next day." Graham reviewed lightonline.com.au on TrustPilot showing his buying experience and range of light bulbs collection Light Online listed in its online store. While focusing more on user experience LightOnline is giving much more preference to Security and Privacy of members and transaction information by embracing highly secured server with security certificates in place for secure transactions across Light Online. 

Along with the launch of LightOnline, GMT Agencies also announce its own brand of light globes named "Deluxlite" which is getting very popular in the local market with its various ranges of light globes. It also stocks latest technology bulb ranges for its customers such as LED lights, LED DownLights, LED Panels, LED HighBays, Xenon Lamps, Blacklights, Fluorescent Tubes and Compact Fluorescent Lamps, Projection Lamps, Plant Growth Lights, Energy Saving Bulbs, Dimmable Lights, Medical Lamps, Ultraviolet Lights, Halogen Lamps, Incandescent Bulbs, Reptile Vitamin lamps, Candle bulbs, Oven globes, Dental Lamps, Theatre Lights and more from various International brands with high quality. LightOnline and GMT Lighting specialize and focused in providing best quality light bulbs and globes to its customers.

The Light Online e-commerce platform will start in Australia and roll out to other locations worldwide over the coming months. Also light online affiliated with various marketing agencies to improve its customer satisfaction.

For more information on how you may partner and benefit from Deluxlite & LightOnline products and services through your own existing small businesses can be contacted us by visitingwww.lightonline.com.au.

Press Release: GMT Lighting relaunches e-Commerce platform for retail customers

Press Release: GMT Lighting relaunches e-Commerce platform for retail customers

Press Release: GMT Lighting relaunches e-Commerce platform for retail customers